Emotions navigate us to realising our goals. By designing the business around the locus of the customer and becoming an extension of...

Platform based business, such as Google and Amazon, house intelligent agents, learning, responding to your customers through a powerhouse...

In this fragmented media world, promotion is losing its potency and attraction is becoming the name of the game. Businesses need a brand...

EMPACT has been developed by Louise Kelly from Hearts and Minds a Sydney based consulting company that has linked brand, experiences and...